Why I Bought It: Ludovic Ballouard Upside Down

by GaryG

What’s the difference between a novelty watch and a classic timepiece?

Certainly, using extreme examples, we can understand the difference between a watch that includes a miniature poker game and a sober-sided perpetual calendar by Patek Philippe.

But, is it possible to make a watch providing a novel and entertaining display of time that is wearable in a variety of settings and will be respected years from now?

I believe that I own such a piece: the Ludovic Ballouard Upside Down.

The author’s Ludovic Ballouard Upside Down in platinum with blue dial

The author’s Ludovic Ballouard Upside Down in platinum with blue dial

Why I bought it

In my friend Terry’s collecting taxonomy, this was definitely a “patronage” purchase for me, intended to express support for Ballouard and his tremendous inventiveness while grabbing a bit of the resulting product to have for my own.

A good friend of mine was one of Ludovic’s very early patrons and a subscriber to the very first “subscription” series of the Upside Down. This was back in 2009, just after Ballouard had departed F.P. Journe to start up his own operation, after three years building the legendary Journe Sonnerie Souveraine.

Seeing my pal’s watch in the metal and learning more about Ballouard had me interested, but I wasn’t fully ready quite yet.

Head on: the Ludovic Ballouard Upside Down

Head on: the Ludovic Ballouard Upside Down

What sealed the deal for me were three things:

  • I saw and heard Ballouard during a panel discussion at the PuristS event in Las Vegas in 2011. When one audience member asked what would happen if a Ballouard watch stopped working, Ludovic replied, “You’ll come visit, we’ll have some wine, and I’ll fix your watch!”
  • In each of the subsequent Januaries, our collector group visited with Ballouard during SIHH week at his customary haunt at the New Midi hotel in Geneva. When I saw the platinum Upside Down with the blue dial during one of these visits, I knew that at some point I would have to have one.
  • In 2013, Harry Winston announced the Opus XIII (see The Harry Winston Opus Series: A Complete Overview from Opus 1 Through Opus 13), a mind-blowing jumping-time watch developed in collaboration with Ballouard. But somehow, things with the project went wrong and Ballouard found himself embroiled in a dispute with Harry Winston’s new Swatch Group owners. While I wasn’t privy to all of the details, my strong instinct was to support my independent watchmaker friend during what I knew was a challenging time for him.

Why I love it

I’ll start with the obvious: the movement and its complication are fantastically inventive, beautifully executed, and quite robust. In the photo below, you can see the movement side of the Upside Down, with the most obvious feature being the set of 12 Maltese cross mechanisms linking to the small hour indicators inserted into the dial.

Movement of the Ludovic Ballouard Upside Down

Movement of the Ludovic Ballouard Upside Down

If you look carefully, you can see the two small fingers engaging the slots on the 10 o’clock cross (just above the “O” in “Ludovic”) and one finger on the inner edge of the 9 and 11 crosses, ready for the mechanism at the center to do its magic when 11 o’clock arrives.

A snail, a spring, and a finger: movement detail, Ludovic Ballouard Upside Down

A snail, a spring, and a finger: movement detail, Ludovic Ballouard Upside Down

Above, you can see the snail cam that rotates once each hour, followed by the pointed end of the finger at top left that in turn is held tight by the spring at bottom center. As shown in the time-lapse video below, when the points of the cam and finger cross, the finger snaps the ridged circular ring at the edge by one notch, in turn actuating the jumping hour indication.

The result of all of this is that when seen from the dial side, the current hour indicator is right side up and displays a small dot to catch the eye, while all of the other hour indicators are, not surprisingly, upside down.

I was a bit concerned that it might be a bit difficult to read the time, but in practice the dot works, your eye seeks out the “right side up” number, and I, at least, generally have a good enough sense of the time of day that I’m not searching at 5:00 when the time is around 11:00.

Spot-on: hour indication, Ludovic Ballouard Upside Down

Spot-on: hour indication, Ludovic Ballouard Upside Down

If you’re looking at the above photo – or the one below – on a display of any size, you’ll also see something else: the surface of the dial itself is captivating to the eye, with thousands of tiny sparkles on the blue-coated titanium surface catching the light.

Dark sparkles: titanium dial of the Ludovic Ballouard Upside Down

Dark sparkles: titanium dial of the Ludovic Ballouard Upside Down

The attractive visuals don’t stop there, either. A tour around the exterior reveals smooth, convex flanks reflecting the viewer’s image and surroundings; as you might expect, in the reflected view, all is seen upside down.

Even something as utilitarian as the crown is hand-engraved and made in platinum rather than the white gold used by many others on platinum-encased pieces; it is surrounded by flowingly shaped crown guards that are so subtle you hardly notice them.

Beauty in detail: case and crown, Ludovic Ballouard Upside Down

Beauty in detail: case and crown, Ludovic Ballouard Upside Down

Cinching the watch to your wrist is a treat, too, as it provides a chance to check out the unique B-shaped buckle (again, in platinum). And while you’re at it, a glance at the side of the buckle reveals another hand-engraved signature.

Ludovic Ballouard Upside Down buckle in platinum

Ludovic Ballouard Upside Down buckle in platinum

Engraved buckle signature, Ludovic Ballouard Upside Down

Engraved buckle signature, Ludovic Ballouard Upside Down

The last stop on the engraving tour is the rear of the case, where the model designator, serial number, and Ballouard’s name have been hand-carved into the metal.

Case engraving detail, Ludovic Ballouard Upside Down

Case engraving detail, Ludovic Ballouard Upside Down

I also love the quirky nature of some of the choices Ballouard made, both with the watch and its presentation. For instance, this is one watch that has no presentation box! Instead, it comes packaged in a signed wallet made of the same material as the watchstrap. To me, it’s consistent with Ludovic’s style, and it’s also one less bulky box to seal up and put in storage.

Upside Down with matching presentation wallet

Upside Down with matching presentation wallet

Finally, this is just a darn good-looking watch, and for me a versatile one as well. It’s almost a cliché these days to claim that a dressy watch can be worn with jeans, but it’s really the case for the Upside Down in this color combination.

It’s similarly at home in the boardroom or with clients, as it doesn’t shout, “look at me” but instead projects a dignified presence.

At 41 mm in diameter and 11 mm in height, with a pronounced curve to the lugs, it also sits very comfortably on the wrist.

On the wrist: Ludovic Ballouard Upside Down in platinum

On the wrist: Ludovic Ballouard Upside Down in platinum

This watch is so attractive, versatile, and wearable that it is on my “cannot sell” list: Mrs. GaryG has declared this one to be half hers, and Ludovic was kind enough to fit a replacement strap of just the right length so that both she and I can wear it.

Any quibbles?

The perfect watch has not yet been made! Just a few minor things I would have changed:

  • The movement snaps the discs for the current and coming hours exactly when the minute hand is at 12, but the jump is not synchronized with the second hand. I do realize that doing so would have required an additional mechanism, and likely would have jeopardized the robustness of the movement, but I can wish, can’t I?
  • Speaking of the “jumps,” I suppose that it’s a natural result of the snapping finger and crosses that some lubricant is inevitably sprayed across the surfaces of the movement. The macro lens is an unforgiving mistress, though, and at extreme magnification the view is, as Mom would have said, a bit schmutzig.
  • If I’m not mistaken, there isn’t anti-reflective treatment on the exterior of the crystals. This made shooting this watch harder than you might guess!
Photographer’s labor of love: Upside Down from Ludovic Ballouard

Photographer’s labor of love: Upside Down from Ludovic Ballouard

Is it right for you?

As always, watch choice is a highly personal thing. The Upside Down might be just the watch for you if:

  • Like me, you love the look of the watch
  • Despite understanding exactly how it works, you’d still sit there with a smile on your face each time you wore it asking, “How did he do that?”
  • The combination of classic looks and inventive works is in your sweet spot as a collector, or you’re looking for “something different” that will stand the test of time
  • You’d like to own something made by a really good guy who also happens to be a wizard designer and watchmaker
Wizardly design: Ludovic Ballouard Upside Down Movement

Wizardly design: Ludovic Ballouard Upside Down Movement

You might think twice if:

  • Watches like the MB&F Horological Machines are too mainstream for you
  • Conversely, you don’t think you could get used to a “three-hand” watch so daring that it has only two hands
  • You’re just not into independent watchmaking at all

I’ve considered the tradeoffs, and I’ve clearly made my own choice!

Parting shot: dial detail, Ludovic Ballouard Upside Down

Parting shot: dial detail, Ludovic Ballouard Upside Down

For more information, please visit www.ballouard.com/#/en/collections/upside-down-collection.

Quick Facts
Functions: hours (indicated by jumping rotating disks), minutes, small seconds
Case: platinum or red gold, 41 x 11 mm
Dial: coated titanium
Movement: manual winding Ballouard Caliber B01, based on the Peseux 7001 gear train and barrel geometry with patented jumping hours complication; 21,600 vph, 36-hour power reserve
Price: 56,000 Swiss francs (excluding VAT) in red gold; 66,000 Swiss francs (excluding VAT) in platinum; 2016 auction result of $37,500 (red gold)

7 replies
  1. Andre Gigon
    Andre Gigon says:

    I fully agree with your remarkable presentation of the Ludovic Ballouard Upside Down. I have the privilege to own one (pink gold) and I am always very happy to wear it and present it to my friends who each time enjoy the watch. (Areal discovery) I try also to be an ambassador of Ludovic as he is a great guy that I got a chance to meet a few times and I wish to see him more often !

    Reply
    • GaryG
      GaryG says:

      Thanks, Andre — and congratulations on your ownership of this splendid piece! I am sure that all supporters of independent watchmaking, including myself, also appreciate your ambassadorship on behalf of Ludovic.

      All the best, Gary

      Reply
  2. DanW94
    DanW94 says:

    A beautiful watch. When I see it, it always reminds a bit of the Hermes Arceau Temps Suspendu, another watch with a classic design, stylish number font and quirky complication. They both occupy that slightly different but elegant and highly wearable universe. Great choice and I hope you continue to enjoy the watch.

    Reply

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  1. […] As an owner (see Why I Bought It: Ludovic Ballouard Upside Down), I’m of course a big fan of the Upside Down, but the clever complication it contains dates back […]

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