Guy Martin in the Isle of Man TT race

Here’s Why A Watch Is More Like A Motorcycle Than A Car

This is the first installment in a new series of articles focusing on a single concept. I’m calling it “Here’s Why.” Here I explain here’s why a watch is more like a motorcycle (and an iPod) than a car. To help me find the answers, I spoke to a few serious motorbike riders who also love mechanical watches, such as Bremont ambassador Charley Boorman and motorcycle enthusiast and watch journalist Keith Strandberg. The answers will surprise you.