5 ‘Shrink And Pink’ Watches Highlighting How To Do It Well (None Of Which Are Actually Pink)
“Shrink and pink” is a relatively recent term to describe how watch brands sometimes use a men’s watch as a base for making a timepiece more oriented toward the female consumer. Here Elizabeth Doerr shares five watches whose makers employed the “shrink and pink” tactic so successfully that she would wear them in a heartbeat. And spoiler: none of them are pink.