If you are not happy with the results below please do another search
IWC is a brand with a rich history, and it is in the fortunate position that each of its collections has an almost equal share in building this history. The Da Vinci Perpetual Calendar, developed by IWC’s master watchmaker Kurt Klaus, was a horological revolution. And from it came this elegant Portofino variation of the 1990s.
What is the most precious element of any watch brand? Its manufacture? Its skilled employees? Its brand ambassadors? Its boutiques? Martin Green thinks that it’s none of those, because the most important asset of a brand is its so-called DNA. Here he explains how brands better used their DNA at the 2018 edition of the SIHH.
Giuseppe Conte is the current prime minister of Italy. In July, Conte met with his U.S. counterpart, President Donald Trump, in Washington, D.C. and visited the White House. While there, we were afforded a clear view of the timepiece that Conte wore: an IWC Portofino Automatic.
Every day Koen Simon looks out for special watches, and a couple months ago he noticed an IWC on an online marketplace that looked rather odd because of three things: the shape of the case, the dial, and a “Türler” signature. So he investigated the history of this beautiful watch and now shares his rather personal love story with it here.
Not everyone wants to own an iconic watch. Some want to stand out for their individuality or even go under the radar. Ramon Kalra shares his thoughts on collections from some of the largest watch brands that he doesn’t feel get as much attention as they deserve.
Has history been rewritten? An early Gérald Genta design made for IWC – regrettably never put into production – suggests so. On June 22, 2022 the not-yet-seen sketch was auctioned by Sotheby’s.
I had the great honor to spend a special weekend at the Nürburgring in May 2017 with IWC and Mercedes-AMG to celebrate the car brand’s 50-year anniversary, in honor of which IWC presented a sporty new special-edition Ingenieur chronograph. A weekend of watches and racing at the Nürburgring 24 Hours: what could be better?!
Watch advertisements have always fascinated me. If an ad is clever, funny, or invokes a special feeling within me, I am much more likely to make a purchase. Here I demonstrate a few adverts that work for me and hopefully for you too.
A Nobel prize laureate wrote in 1964 that, “The times they are a-changin’.”
It is now 2017, and the locus of the changes in the horological world is a company known as Compagnie Financière Richemont SA. And there are a lot of changes.
One of the most tempting propositions within the Mercedes-Benz lineup has always been the AMG version of the C-Class, and the new Mercedes-AMG C 63 S Coupé is now what I would call the perfect Teutonic muscle car. It will make you smile from ear to ear as you thunder up a mountain road with its aphrodisiac of a V8 engine.
| Cookie | Duration | Description |
|---|---|---|
| cookielawinfo-checkbox-analytics | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics". |
| cookielawinfo-checkbox-functional | 11 months | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
| cookielawinfo-checkbox-necessary | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
| cookielawinfo-checkbox-others | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. |
| cookielawinfo-checkbox-performance | 11 months | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
| viewed_cookie_policy | 11 months | The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data. |