The Golden Age Of Rolex Movements: 4-Part Series Looking At Breakthroughs, Golden Years, And Predictions For The Future Of The World’s Most Iconic Watch Brand

In 2019 we ran an interesting four-part series by Tim Mosso of Watchbox fame detailing the history, present, and future of Rolex movements.

Rolex Submariner Reference 114060

Rolex Submariner Reference 114060

Tim put hours and hours’ worth of research into this oeuvre, and now, as we settle into the fall of 2021, I thought it well worth drawing your attention to this series in case you missed it the first time around.

If you haven’t seen it yet, hold on to your hat and settle into your seat: it’s one helluva great read.

Check out the thoroughly researched and richly illustrated four-part Rolex series by clicking the links below.

The Golden Age Of Rolex Movements Part I: Sowing The Seeds Of Greatness

The Golden Age Of Rolex Movements Part II: Rolex Gets Complicated With Innovations And Patent Registrations

The Golden Age Of Rolex Movements Part III: Branding vs. Breakthroughs In Recent Years

The Golden Age Of Rolex Movements Part IV: Patents And Predictions For The Future of Rolex Watchmaking

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‘Arm’s Length Architecture’: Building Blocks To Watchmaking As Exemplified By Some Of Today’s Wristwatches Including Urwerk, Nomos, Mido And Girard-Perregaux

3 replies
  1. Ron Howard
    Ron Howard says:

    I’m so thoroughly disgusted with rolex and their FU to those who would have been customers, that I can’t in good conscience read anything about them that would in any way cast a positive light on them. They don’t deserve it. What they deserve is having a light shown on their deceptive practices as well as the deceptive practices of their ADs. And the collusion between the two; one wouldn’t exist without the other.

    Reply
    • Michael Kersey
      Michael Kersey says:

      I agree with your statements re Rolex & their AD’S. I have a Date-just & wanted to upgrade to a Platinum, Blue-face Day-Date (President). My AD said ‘pay in full & we’ll call you; 12 to 15, maybe 18 mos or more’ with no refunds. I walked & haven’t been back. There are enough manufacturers, all meeting the same specs & quality details. Perceived scarcity does influence pricing, but there are only so many monied folks, and they didn’t get where they are by bowing down and slavishly knuckleing to any manufacturer. I can easily dispose of my $’s on anything, they’re not restricted to a watch. Sooner or later, a Rolex may be viewed simply as a Ghetto gadget. The Swiss execs may wish to rethink their strategy – disappointed clients have very long memories. History is replete with # 1’s that fell from grace & never really recovered.

      Reply

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