Entries by Tim Mosso

The Golden Age of Rolex Movements Part III: Branding vs. Breakthroughs in Recent Years

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The last two decades have witnessed regular Rolex engineering advances, often in plain sight and in rapid succession. Despite these developments, Rolex remains a brand defined not by movements but by continuity, model families, and the Rolex image itself. Tim Mosso thinks that the root of Rolex’s soft-pedaled reputation for movement virtuosity lies in the company’s own branding strategy. That and more in this third installment of Rolex’s history of movement technology.

The Golden Age of Rolex Movements Part II: Rolex gets Complicated with Innovations and Patent Registrations

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From the public’s perspective, Rolex’s surge into its movement revolution began with the now anachronistic-sounding Basel 2000 World Watch, Clock, and Jewelry Show. But the evidence of a long-term engineering campaign was mounting at the patent office and in the dealers’ showrooms as this article by Tim Mosso highlights.

A. Lange & Söhne Datograph Perpetual Tourbillon: A Machine With Heart And Soul – Reprise

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The A. Lange & Söhne Datograph Perpetual Tourbillon lives up to its name. It has a date, a chronograph, a perpetual calendar, and a tourbillon. But it has more: this watch has character. Assigning human traits to a cold machine is a – romantic – fool’s errand, but it’s also irresistible in the presence of a masterpiece. A. Lange & Söhne’s warmest watch is more than a machine with a heartbeat. It has soul.

Which Rolex Models Might Become Future Classics? Watchbox’s Tim Mosso And Mike Manjos Answer That Question With Analytics And Trends (Video) – Reprise

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Which Rolex models will be most sought after by collectors in the future? That’s not a trick question. And Watchbox’s director of media Tim Mosso and global head of trading Mike Manjos are here to answer it for you in the second episode of Watchbox’s new video series “Around the Crown,” which is dedicated to future classics from the Rolex catalog.

Patek Philippe Reference 5101: Magnum Opus With Concealed Ten-Day Tourbillon – Reprise

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The Patek Philippe 5101 ten-day tourbillon isn’t perfect: it’s not notably shock tolerant, there’s no lume, and one could fault its 25-meter water resistance. But most important of all for Tim Mosso is that he can’t afford it! However, since its supernova 2003 debut, the 5101 has established a towering reputation that is, if anything, insufficient to convey the eye-watering beauty and milestone status of this sinuously shaped machine.