Customizing high-end automobiles, clothing, jewelry – and even whisky – have all been around for a while. But creating your very own watch to your design specifications was once only for those willing to pay the price. Not any more. Chris Malburg explains what he learned from the experts and how he customized his first watch.
Armin Strom has released the Dual Time Resonance Sapphire, the pinnacle of the brand’s micro-engineering now housed in a completely transparent sapphire crystal case, showing every possible angle of its incredible caliber.
Visitors to the 2019 SIHH can expect to find 17 independent watchmakers and boutique brands in the Carré des Horlogers. Here is a sampling of some of the pre-announced watches that we can expect to see from these maverick creators.
The Armin Strom Dual Time Resonance is part of an entirely new line: the Masterpiece collection. As the inaugural timepiece, it holds the distinction of bearing the title Masterpiece 1 and sets a new direction for the brand. The resonance concept as a whole is one of the least explored systems in all of horology and here it is displayed in all its glory. Joshua Munchow explains how.
Armin Strom has commemorated a new retail partnership with Projekt8 in Manama, Bahrain, with a pearl of a watch.
Armin Strom is an independent Swiss manufacture celebrating ten years of its modern incarnation. The brand’s second life, if you will, came about thanks to two childhood friends, Serge Michel and Claude Greisler.
Armin Strom is one of the smallest complete watch manufactures in Switzerland and for nearly 10 years has introduced about one new movement per year, including a tourbillon in 2012 and the most recent highlight, the Mirrored Force Resonance, a true technical tour de force. Take a video tour through the factory right here.
Armin Strom continues of its philosophy of engineering the essential with the appropriately named Pure Resonance, which made its debut at SIHH 2018.
From a technical point of view, skeletonizing makes no sense: watchmakers go to great length to create a stable and robust movement, only to have others saw away pieces of its components. Skeletonizing is one of those instances when form takes over from function, bringing it even closer to being art.
Resonance. No, it is not a Tesla-themed Evanescence cover band. Resonance is a physics principle that, to be honest, most people will never need to know to go about their daily lives. So what is all the hubbub about resonance? It’s a word that is, even in the watch world, so mysterious and rare that it is heard only once or twice a decade. In this article Joshua Munchow explains how resonance works and why it matters.