New Release: M.A.D.EDITIONS M.A.D.2 by Eric Giroud with Bi-Directional Jumping Hours- Is Max Büsser creating an Affordable Opus series?

If the M.A.D.1 broke the rules, the M.A.D.2 spins a different story. Born from the mind of Eric Giroud – designer, rebel, and longtime MB&F Friend – this timepiece is a love letter to the wild, electrifying spirit of 1990s club culture.

New Release: Bvlgari X MB&F Serpenti – Look Out, it Doesn’t Bite, it Mesmerizes!

Reimagining Serpenti into a Horological Machine required a complete redevelopment of this historical piece, not only in terms of mechanical engineering and movement conception, but also in terms of case design and manufacturing.

New Releases: MB&F Celebrates its 20th Anniversary starting with LM Perpetual Longhorn and LM Sequential Flyback Longhorn

2025 is MB&F’s 20th Anniversary and their celebrations kick off with two 20-piece Limited Edition “Longhorns” in stainless steel with rhodium-plated base plates, glossy black lacquer dials, and blued hands.

New Release: MB&F LM Perpetual EVO Silicon Valley

Stephen Silver Fine Jewelry, Silicon Valley’s leading timepiece salon has partnered with MB&F to release an exclusive edition of the Legacy Machine Perpetual EVO.

MB&F HM11 Architect: Revisiting the Future

The horological awesomeness that comes straight from space age aesthetics is the MB&F HM11 Architect, a literal spaceship home for the wrist, packed with goodies that you might be surprised to find.

Why I Bought It: MB&F Legacy Machine 101 2021 Edition

Once upon a time, there was a watch enthusiast (GaryG) who admired the work of Max Büsser and his watchmaking enterprise MB&F and who dearly wanted to own one of his watches. But which one? Well, it took years, but Gary eventually decided on the eye-catching 2021 LM101 in white gold and here he explains why.

New MAD Editions M.A.D.1S with Slimmer Case: Relatively Affordable and Totally Wild Luxury for the Wrist

MB&F make fantastic watches but unfortunately, they are expensive. Fortunately for those of us with dreams bigger than out budgets,  Max Büsser launched the M.A.D.1 Editions. And here’s the new slimmer M.A.D.1S.

MB&F Legacy Machine Perpetual Reviewed by Tim Mosso

MB&F movement constructor for LM Perpetual,Stephen McDonnell’s focus was split between ease of use, durability, and packaging. Ease of use comes in the form of an independent corrector for each of the day, date, month, and leap year. Unlike most perpetual calendars, the MB&F LM Perpetual has a permanent freestanding button for advancing each display; no separate tool is required.

MB&F HM8 Mark 2: Horological Hypercars!

With the MB&F HM8 Mark 2, Max Büsser returns to his roots to deliver a watch that deftly captures the automotive spirit. It’s a hypercar for the wrist.

New Release: MB&F Legacy Machine Sequential Flyback Dual Chronograph

In an interesting twist, Stephen McDonnel, the developer of the MB&F LM Sequential, initially envisaged the left side chronograph as a flyback chronograph, however, due to the number of technical issues to resolved, decided it would be safer to save that for a later version: and here it is. And with two flybacks!