Watch advertisements have always fascinated John Keil. If an ad is clever, funny, or invokes a special feeling within him, he is much more likely to make a purchase. Here he offers here a few clever adverts that work for him and hopefully for you too.
The 2018 Grand Prix d’Horlogerie de Genève (GPHG) has just finished and here are the brands, watches, and personalities that went home with well-deserved trophies.
We tend to forget that the production of straps is an industry in and of itself, which functions both reactively and proactively. Manufacture Jean Rousseau not only offers prêt-a-porter watch straps, but also crafts custom-made products. Learn more about it here!
Even though Penfolds releases all its top wines – the “Penfolds Collection” – at the same time, eyes of wine lovers around the world are always focused on one wine: Grange! Here Ken Gargett reviews the 2014 Grange. Plus he shares the early history of Grange and explains how the first tastings were a complete flop in quite colorful language.
Since its very early years, one of Cartier’s strengths aside from jewelry and watches has surprisingly been accessories for men. In fact, cufflinks appeared in Cartier records as far back as 1859. Here George Cramer explores modern and vintage options for a nice personal touch.
The GPHG defines the Aiguille d’Or category as, “a prize rewarding the best overall watch among all categories and is the most prestigious award.” Judging that is no easy task, and our panel has predicted four possible winners: the De Bethune DB25 Starry Varius Chronomètre Tourbillon, Ulysse Nardin Freak Vision, Habring2 Doppel-Felix, and Akrivia Chronomètre Contemporain. Read on to see why.
The Armin Strom Dual Time Resonance is part of an entirely new line: the Masterpiece collection. As the inaugural timepiece, it holds the distinction of bearing the title Masterpiece 1 and sets a new direction for the brand. The resonance concept as a whole is one of the least explored systems in all of horology and here it is displayed in all its glory. Joshua Munchow explains how.
How can Nomos Glashütte make a watch with a manufacture movement for about €1,000 when most Swiss brands can’t? To get the details, Elizabeth Doerr asked managing director and partner in the Saxon brand, Uwe Ahrendt, to explain some of the elements that go into the calculations. You might be surprised at his answers.
Good customer service has been a hotly debated topic in the watch industry for decades. The increase in both service intervals and warranty periods is certainly a welcome one, but it does beg the question what changed? In the years leading up to 2015, what dramatic horological advancements were discovered to make longer service intervals possible? Watchmaker Ashton Tracy investigates.
Many watch enthusiasts dream of owning at least one timepiece by Omega. And maybe even a second or a third. The Swiss brand definitely ranks among the most popular watch firms ever. To give you an idea of the overwhelming variety in the current Omega watch world, Sabine Zwettler has put together a guideline of references.