Evolution of Social Media Watch Photographs Part 3: Storytelling, Collaboration, and a Bunch of Boobs

It’s already time for the latest update in GaryG`s series of articles providing a completely subjective, unscientific, and unofficial history of watch photographs online. The big trend he has recently seen is the emergence of storytelling as a dominant theme in how watches are displayed. And while he lauds the rise to prominence of many more women among the population of online watch shooters and commentators, the emergence of boob shots with a watch hardly “empowers women” . . . or does it?

Armin Strom ‘One Week’: A Bonafide Manufacture Haute Horlogerie Sports Watch

A brand’s progress is often seen in how their watches evolve. Armin Strom, which had the delicate task of reinventing the ‘One Week,’ the watch with their very first full manufacture movement.

Angelus U41 Orange: a (relatively) Affordable (for a tourbillon) Tourbillon Sports Watch

The Angelus U41 Orange has an aesthetic that is more Richard Mille than Das Boot. At a launch price of $34,100, the notion of a tourbillon that can be enjoyed without care is compelling, and Angelus leans into it.

Slim d’Hermès Squelette Lune: I’ve Got Mixed Emotions

The Slim d’Hermès Squelette Lune is a prime example of contemporary skeletonization as the bridges offer an elegant appeal with their almost organically flowing lines and subtle decorations. Martin Green tells us what else he likes (and maybe doesn’t) about this watch.

Behind The Lens: Unique Kari Voutilainen 28Sport

One of the best things about dealing with independent watchmakers is the ability to request unique touches on your watch. That’s just what happened after GaryG’s new friend first saw Kari Voutilainen’s Sport28, a titanium-encased watch that itself is quite rare with only eight examples made in total.

Hervé Schlüchter L’Essentiel Regulator: Loss Inspiring Creation

Having worked with both Bovet and Philippe Dufour, Hervé Schlüchter was able to become a master at the more traditional horology aesthetic since neither could be confused with a brand focusing on modern design. The caliber HS-01 is a smorgasbord of classical elements all finished to perfection to highlight the skills of the watchmaker.

Parmigiani Fleurier Tonda PF GMT Rattrapante: A Design Nerd’s Favorite Travel Watch

The secret of the Parmigiani GMT Rattrapante, which does not look to have either GMT or rattrapante functionality, is the advance button on the lug. It moves the white gold hour hand forward one hour per push, revealing a pink gold home time hour hand underneath. And how practical this is for travel!

Marvels of watchmaking: Patek Philippe Reference 5370P and A. Lange & Söhne Double Split

Split Decision: Patek Philippe Reference 5370P vs. A. Lange & Söhne Double Split Chronographs, an Owner’s Perspective – Reprise

If there were a watch enthusiasts’ encyclopedia, under “embarrassment of riches” the image might just be a side-by-side shot two of contemporary watchmaking’s great complicated pieces: the “mighty” A. Lange & Söhne Double Split and Patek Philippe’s Reference 5370P split-second chronograph. In this article, GaryG compares and contrasts them to come out with a winner.

New McGonigle Ogma for 2024: No Watch, No Photos, No Sketches, No Launch, But First Editions Already Nearly Sold Out – Welcome To the New Normal

There are no photos (either real or CAD) nor sketches of the McGonigle Ogma, and there’s been no public announcement; however (surprise, surpise!), most of the watches have already been reserved. How times have changed. In the words of Dorothy to her dog in The Wizard of Oz after being sucked up by a tornado, “Toto, I’ve a feeling we’re not in Kansas anymore.”

Rolex Sky-Dweller in white gold

Why I Bought It: Rolex Sky-Dweller in Stainless Steel Rolesor

When Rolex put the Sky-Dweller Caliber 9001 in a Rolesor case in 2017 (“Rolesor” is a Rolex term for stainless steel and gold) and dropped the price down to $14,400 Chris Malburg became a player. And, as he soon discovered, so were a goodly number of other Rolex admirers. Here is why he bought this watch and what happened then.