Omega, which was founded in 1848, is one of the world’s oldest, most highly respected, and popular watch manufacturers, so it should come as no surprise that the brand is frequently the target of counterfeiters. If you are considering purchasing an Omega, here is some advice to help spot a possible counterfeit.
Right now the world turns its collective eyes to what is perhaps the one event that, despite political and social issues, has the power to unite: the Olympic Games. And not only in our little world of ticks and tocks does the world take note that one of the main sponsors is the watch brand Omega. Here is a brief overview of how Omega timed the Games in 2014.
Many watch aficionados are likely to be familiar with Chrono24, the world’s leading watch platform for buying and selling new, vintage, and pre-owned watches. Well, it just held its first GTG in Karlsruhe, where the company is based. Elizabeth Doerr attended and now gives us a first-hand report.
Every year people working in the watch industry pass away, and brands come and go. This year I’d like to highlight a few of those we’ve lost, but will always remember.
Many watch enthusiasts dream of owning at least one timepiece by Omega. And maybe even a second or a third. The Swiss brand definitely ranks among the most popular watch firms ever. To give you an idea of the overwhelming variety in the current Omega watch world, Sabine Zwettler has put together a guideline of references.
There was a time when viewers didn’t consciously pay that much attention to what kind of wristwatches movie characters wore. This often meant that actors wore their personal watches on set, sometimes even when it didn’t suit the movie. Today placing a wristwatch in a big film is big business, which also changes the types of timepieces characters now wear.
Trends rule a larger part of our lives than many of us wish to admit. Sometimes we follow trends consciously, but often we are subconsciously influenced in the choices we make. All brands perform a delicate tightrope walk, but they differ in how successful they are. Let’s take a look at how trends affect or don’t affect now-iconic timepieces.
Post-war United States boasted unique market conditions that allowed for diamond-set men’s watches from a variety of brands to thrive. Martin Green takes us on a journey to discover how and why diamond-set watches became part of the American Dream.
Why is it that watch brands celebrate watch anniversaries so enthusiastically? The answer isn’t as complicated as you might think . . . and it’s also good to know that major brands like Rolex, Patek Philippe, Cartier, Chanel, and Omega are celebrating major anniversaries in 2017.
Watch advertisements have always fascinated me. If an ad is clever, funny, or invokes a special feeling within me, I am much more likely to make a purchase. Here I demonstrate a few adverts that work for me and hopefully for you too.