Trends rule a larger part of our lives than many of us wish to admit. Sometimes we follow trends consciously, but often we are subconsciously influenced in the choices we make. All brands perform a delicate tightrope walk, but they differ in how successful they are. Let’s take a look at how trends affect or don’t affect now-iconic timepieces.
Post-war United States boasted unique market conditions that allowed for diamond-set men’s watches from a variety of brands to thrive. Martin Green takes us on a journey to discover how and why diamond-set watches became part of the American Dream.
Why is it that watch brands celebrate watch anniversaries so enthusiastically? The answer isn’t as complicated as you might think . . . and it’s also good to know that major brands like Rolex, Patek Philippe, Cartier, Chanel, and Omega are celebrating major anniversaries in 2017.
Watch advertisements have always fascinated me. If an ad is clever, funny, or invokes a special feeling within me, I am much more likely to make a purchase. Here I demonstrate a few adverts that work for me and hopefully for you too.
If you’ve attended Baselworld over the last few years, you’ve likely heard tell of an “Eric Singer sighting” – catching a quick glimpse of the watch-crazy rock drummer who plays with Kiss as he hurries from booth to booth checking out the new watch offerings. I had a chance to catch up with the horophile musician after Baselworld 2017 to get his personal list of the top ten watches he saw at the fair.
While there are no lack of lights, colors, and sparkles during the day at Baselworld, it’s when the lights go down that you get to learn which watches come out and party after the sun goes down.
Here are a few of the watches that I saw donning their colorful glow-in-the-dark party clothes at Baselworld 2017!
The year 2017 wasn’t just good for both interesting and exciting new wristwatches at Baselworld: I’d go so far to rate it as a vintage year. This article started as a pure Top 5 rundown, but the sheer number of superb watches soon had us reaching for our “Special Mention” over spill. And that’s all without the really big surprises. So without further ado, welcome to our team’s top picks of Baselworld 2017.
To my longtime friends in the watch hobby, and perhaps to regular readers here as well, the mention of my name may conjure up a number of connotations: patron of the independents, fan of A. Lange & Söhne, admirer of Patek Philippe grand complications, and longtime customer of Jaeger-LeCoultre, among other characterizations more or less favorable.
But these likely never included vintage maven! So how did I get here?
Omega, founded in 1848, is one of the world’s oldest, most highly respected, and popular watch manufacturers, so it should come as no surprise that the brand is frequently the target of counterfeiters. If you are considering purchasing an Omega, here is some advice to help spot a possible counterfeit.
American swimmer Michael Phelps is the most decorated Olympian in history, now having won 23 gold medals. In addition, he is an Omega ambassador and has been since 2004, a longstanding partnership. What watches did he wear during the 2016 Olympic Games in Rio de Janeiro? You can find out here.